Marketing Workbook for Nonprofit Organizations Volume II: Mobilize People for Marketing Success
Full Title:
Marketing Workbook for Nonprofit Organizations Volume II: Mobilize People for Marketing SuccessItem Number:
W0936Publisher:
Amherst H. Wilder FoundationYear:
1997Discusses how to mobilize an organization, its staff, volunteers, and supporters into a focused, one-to-one promotion campaign. Includes instructions, examples, and worksheets. See also "Pocket Guide for Marketing Representatives" (W3000).
Language:
EnglishFormat:
Workbook